About us
For the bold go the spoils.
Steve Richardson and Jonte Goldwater first met in London at the turn of the century where their journeys intersected in the creation of a London based sushi chain brand. Since then they have both built and led traditional agencies you’ve hired in the past. Steve in Europe and Jonte in Australasia. Big, shiny and full of smart people building household names in the UK, Europe, Australia and New Zealand.
But there was always an itch, a better way, a connected way. A way where the right people are connected to the right work, no matter what. To cut through quickly. Getting things that are stuck, moving. Lifting hearts and heads. Let’s rally together.
For the bold go the spoils.
Steve Richardson and Jonte Goldwater first met in London at the turn of the century where their journeys intersected in the creation of a London based sushi chain brand. Since then they have both built and led traditional agencies you’ve hired in the past. Steve in Europe and Jonte in Australasia. Big, shiny and full of smart people building household names in the UK, Europe, Australia and New Zealand.
But there was always an itch, a better way, a connected way. A way where the right people are connected to the right work, no matter what. To cut through quickly.
Getting things that are stuck, moving. Lifting hearts and heads. Let’s rally together. For the bold go the spoils.
For the bold go the spoils.
Steve Richardson and Jonte Goldwater first met in London at the turn of the century where their journeys intersected in the creation of a London based sushi chain brand. Since then they have both built and led traditional agencies you’ve hired in the past. Steve in Europe and Jonte in Australasia. Big, shiny and full of smart people building household names in the UK, Europe, Australia and New Zealand.
But there was always an itch, a better way, a connected way. A way where the right people are connected to the right work, no matter what. To cut through quickly. Getting things that are stuck, moving. Lifting hearts and heads. Let’s rally together.
– Companies we've partnered with –
What we do
Connecting business, people, and brand is the shortest path to growth.
Brand Strategy
We start upstream by understanding how your business actually creates value, then we obsess over your market dynamics, operating models, core growth constraints and your company positioning.
– Positioning Research
– Business and Brand Strategy
– Brand Architecture and Portfolio Strategy
– Tone of Voice
Brand Culture
Strategy falters if your people don't believe in it. We translate your commercial direction into real-world behaviours, internal rituals, and working spaces that give your entire company a cohesive golden thread.
– Employee Value Proposition
– Culture Strategy
– Employer Brand Expression
– Workplace Branding
Brand Experience
We map and design the physical customer touchpoints where your brand promises are either fulfilled or broken. We simplify the complex to eliminate friction in your customer's moments of truth.
– Experience Strategy
– Experience Innovation
– Experience Design
– Experience Implementation
Brand Identity
We build high-end visual brand systems that are connected to your business, and we deliver the tools and guidance that ensure your identity remains unshakeable across every touchpoint.
– Naming
– Identity Design
– Motion Systems
– Packaging Design
– Communications
– Brand Guidelines
Connecting business, people, and brand is the shortest path to growth.
Brand Strategy
We start upstream by understanding how your business actually creates value, then we obsess over your market dynamics, operating models, core growth constraints and you company positioning.
– Positioning Research
– Business and Brand Strategy
– Brand Architecture / Portfolio Strategy
– Tone of Voice
Brand Culture
Strategy falters if your people don't believe in it. We translate your commercial direction into real-world behaviours, internal rituals, and working spaces that give your entire company a cohesive golden thread.
– Employee Value Proposition
– Culture Strategy
– Employer Brand Expression
– Workplace Branding.
Brand Experience
We map and design the physical customer touchpoints where your brand promises are either fulfilled or broken. We simplify the complex to eliminate friction in your customer's moments of truth.
– Experience Strategy
– Experience Innovation
– Experience Design
– Experience Implementation
Brand Identity
We build high-end visual brand systems that are connected to your business, and we deliver the tools and guidance that ensure your identity remains unshakeable across every touchpoint.
– Naming
– Identity Design
– Motion Systems
– Packaging Design
– Communications
– Brand Guidelines
